Budweiser released a new military-themed ad on Tuesday, and some are speculating that it is aimed at the gay community.
The ad, which is viewer-restricted on YouTube, shows a soldier calling a man and saying, "it's me. I'm coming home." It then shows a split screen, with the soldier getting ready to go home and the man preparing a party for him. At the end of the ad, the man is at the front of a group of people welcoming the soldier home, and the two hug.
All of this got the site After Elton wondering if Budweiser had essentially crafted the first-ever post-Don't Ask Don't Tell gay military ad. "Is the commercially (sic) intentionally gay or not?" the site mused. "Well, only Budweiser knows for sure, but if you substituted a woman for PB, it would read pretty much exactly like a heterosexual relationship."