Tuesday, 3 May 2011

Ad Targeting Bloopers: Osama's Burial At Sea? How About Your Own Burial? | Advertising and Marketing Wisdom: Adages - Advertising Age

Reading about how Osama bin Laden was buried at sea? Perhaps you're thinking about your own burial?
A decade of effort and billions of investment dollars burned on ad serving and targeting technologies and still we get display ad placements like this:

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