Richard Evans, Silverpop, Email still beats social media as the preferred method of interaction and communication between brands and consumers, according to research released today from email and marketing automation experts Silverpop
Further to this, despite increased awareness, many marketers are still failing to manage and integrate social media into their marketing programmes, with nearly one in five marketers not integrating their marketing programmes at all.
Further to this, despite increased awareness, many marketers are still failing to manage and integrate social media into their marketing programmes, with nearly one in five marketers not integrating their marketing programmes at all.

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