Saturday, 15 October 2011

New research : Promotional merchandise can deliver higher or equal ROI than TV, radio, outdoor and print advertising

 

The first ever in-depth independent national survey into the power of promotional merchandise in the UK questioned businessmen and women about their behavioural trends and preferences for different promotional gifts. http://www.bpma.co.uk/
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 http://marketinguk.posterous.com/promotional-merchandise-can-deliver-higher-or
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