NeoMedia Technologies, Inc. have announced that media industry veteran Bruce Braun has joined the Company as Senior Vice President of Sales and Business Development.
Mr Braun brings a wealth of experience in traditional and digital media background from a career spanning more than 20 years with companies such as CBS, USA Networks and Turner Broadcasting. Mr. Braun will initially be focused on driving brand and agency sales in North America for two of NeoMedia’s premium products, NeoSphere™, a reliable, secure and globally available mobile barcode management platform and NeoReader™, a code-scanning software application for mobile phones.
“Bruce is joining NeoMedia™ at a very exciting time and I am extremely pleased to welcome him to the team”, said Laura Marriott, CEO, NeoMedia. “His knowledge and understanding of the mobile media space will help us maximize our opportunities in the growing mobile barcode marketplace.”Before joining NeoMedia, Mr Braun was responsible for sales and business development at mobile media solutions provider GoldSpot Media. Prior to GoldSpot, Bruce was the CEO of the Hyperfactory’s mobile analytics company, Agent M., overseeing a global team of planners, designers and developers, where he was responsible for the creation of an advanced analytic measurement tool that brought accountability and insight to mobile marketing programs.
