Annie tells you how to get QUICK POWERFUL research at a fraction of the normal cost / Vox Pops International

LAST CHANCE TO ADD YOUR OWN QUESTION

Vox Pops International will be conducting video interviews all next week around the country with members of the public on a variety of issues.
This is a great opportunity to get QUICK, POWERFUL research that will inform people in your company and affiliated organisations in a MEMORABLE and VISUAL way, at a fraction of the normal cost
http://www.voxpops.com/
To find out more please email http://www.marketinguk.co.uk/Marketing/Annie-tells-you-how-to-get-QUICK-POWERFUL-research-at-a-fraction-of-the-normal-cost---Vox-Pops-International.asp/mailto:annie@voxpops.com or phone on 020 8786 8855

FREE VIDEOS THIS WEEK – watch now to see how video brings research to life….

This week we gained feedback on behalf of Campaign Magazine regarding the new advert for Gordons Gin starring Philip Gleistner and Emilia Fox.
Interviewed consumers largely understood the relevance of the witty dialogue, while the visuals conveyed a refreshing and iconic brand.
To find out more about what people thought about this advert, click here to watch this week's free video summary
In addition we also conducted interviews to gauge the public's hopes and expectations for the upcoming 2012 Olympic Games in London, from ticket sales to the impact that it will have on the capital. Click here to find out more.

Gesture Controlled Window Displays deliver interactive onscreen content and promotions to shoppers that customers can control by using hand and body gestures

 

RETAILERS TO INTRODUCE GESTURE RECOGNITION WINDOW DISPLAYS

Two new interactive gesture recognition and augmented reality solutions are being launched today which allow retailers to promote and showcase their products and drive footfall into store, with attention grabbing window displays.

Hidden Creative’s Gesture Controlled Window Displays deliver interactive onscreen content and promotions to shoppers that customers can control by using hand and body gestures.  The experience is displayed on screen or projected directly onto windows and is designed to create interaction with consumers through shop-front windows, driving footfall into store or promoting deals and offers.

The Hidden Gesture Controlled Catalogue allows consumers to browse a catalogue using hand movements and navigate through visuals of their favourite products,  that are then displayed on screen.  The Gesture Catalogue allows customers to check stock, locate products in store and even make purchases.

Hidden is also launching its new managed service which gives retailers access to the agency development team that can create bespoke augmented reality and gesture recognition solutions tailored for individual retail and FMCG clients. 

These new launches fit alongside Hidden's existing retail technology products. These include a virtual changing room, which allows consumers to wear augmented reality clothes and a virtual optician’s store, which gives customers the ability to try on different styles of ‘digital’ glasses.