Wednesday, 6 July 2011

Applied Intelligent Marketing (AIM) / Dream Deals enables clients to offer a range of lifestyle rewards to consumers

Dream Deals

Applied Intelligent Marketing (AIM), has launched Dream Deals, a unique loyalty and reward programme.

Dream Deals enables clients to offer a range of lifestyle rewards to consumers. This easy-to-deliver product allows speed to market when needing to offer benefits in a very short time frame.

Dream Deals allows marketers to offer consumersone card that guarantees savings for a full 12 months on hotel breaks, health and beauty treatments, dining, holidays and days out.So, this compact loyalty solution offers all the benefits of a dining card, hotel card, days out card, health and beauty card and holiday card all in one. The programme has a fully interactive website – AIM can also provide a managed solution to deliver Dream Deals to a client’s audience by branding the card and website with the client’s branding and logo.

By monitoring consumerusage patterns, Dream Deals allows marketers to engage in ongoing communication by offering monthly tactical offers tailored to suit the profile of the consumer. 

Dream Deals features a wide range of lifestyle offers and such is the strength of the Dream Deals concept that major brands have already partnered with the scheme including Bannatyne Spa, Holiday Inn, Crowne Plaza, Thomas Cook, P & O, Malmaison, Loch Fyne and Hi-Life Diners Club.

Applied Intelligent Marketing has been devising and delivering loyalty programmes for over 10 years and clients include major brand names such as Avon (cosmetics), Hoover, Telefónica O2 Ireland, Telefónica O2 UK, Filofax, Anchor Butter, New Look, Legal & General and HBOS.

For further information, pics and quotes, please contact Carole Bull of Carole Bull Communications Ltd, T 0118 941 6411, E , M 07710 263745.

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