Thursday, 12 January 2012

UK retail music strategies and in store media technologies

Image001

Q. If you work in a retail group can you tell us which director or manager would be the decision maker on choice and supply of music strategies?
We are setting up a research paper on UK retail music strategies and in store media technologies. So far there has been real help and encouragement from Bruno Brookes of Immedia http://immediaplc.com/ - can you help also? Send to Will Corry   will@themarketingblog.co.uk  

Some retailers are getting their music strategies wrong. Wrong enough to send shoppers heading for the exits. By Bruno Brookes
Post a Comment