Who else wants to create professional-looking landing pages on Facebook / New : Social Campaigns from Constant Contact

Following a successful private launch period, Constant Contact®, Inc. has announced the general availability of Social Campaigns 

Built from the ground up especially for small business and nonprofits, Social Campaigns empowers users to get the results they really want from their investment in social media marketing: more fans, more shares and more business.

Social Campaigns enables users to customise their Facebook® page and to easily publish and manage results-oriented marketing campaigns on Facebook that are designed to grow page Likes, drive engagement and inspire “social word of mouth” through sharing.

During the Social Campaigns invitation-only private launch period, thousands of small business had access to the product, and many are already seeing real business results outside of the basic practice of posting and monitoring.

London-based Energy Therapy used Social Campaigns to create a customised landing page that greeted fans with a personal touch and gave them information about the various energy-based treatments, courses, and workshops that Energy Therapy offers.

New tools to help with social media marketing / HootSuite was by far the no. 1 tool / Constant Contact

New tools to help with social media marketing are popping up everywhere

But many small businesses and nonprofits just don’t have the time to keep up and research all the options. Don’t you wish you had someone to tell you about the tools that are proven to be really easy and useful? We get it!

That's why last week we asked our Facebook fans, “What tool(s) do you use to help with your social media marketing on Facebook, Twitter, etc.?” Now, the results are in.

 HootSuite was by far the no. 1 tool mentioned by our Facebook fan participants. If you haven’t heard of it, HootSuite is a free social media dashboard that you can use to manage and measure your social network activity. You can schedule Facebook messages and tweets, track brand mentions, and analyze your social media traffic.