Wednesday, 8 June 2011

Here are the 10 rules of social media courtesy of Millward Brown / Social Media Influence , June 14, London

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via linkedin.com

Marketers struggling with their social media strategy may be having trouble because they haven’t yet grasped how to move from being a faceless corporation to a “friend.”
Unlike the approaches of the past, these new “rules of engagement” for social media mean marketers need to adjust the way they approach consumers.

Because they have not fully explored how to go about changing their approach, some companies are paralyzed between doing nothing at all and doing only the bare minimum and thinking they’re done. Here are the 10 rules of social media courtesy of Millward Brown.

Find out more at Social Media Influence , June 14, London
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