Tuesday, 24 January 2012

Get your story loaded into 'Nuggets' ; TheDogsdoodahs.com / Space City Productions / Star Alliance / NextPerformance


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Your latest marketing nuggets from theMarketingblog

Get your story loaded into ‘Nuggets’ Call Will Corry 01784 434 412 will@themarketingblog.co.uk

TheDogsDoodahs.com personalised cards, launches TV ad campaign
 TheDogsdoodahs.com, competitor to Funky Pigeon and Moonpig, will launch their 2012 television advertising campaign on 30th January. The cheeky advert, which focusses on Valentine’s cards, was created by greeting card copywriter Lee Henman and an in-house creative team working with Space City Productions.
Star Alliance launches online conventions booking tool
Star Alliance, of which SAS is a founding member, has become the first global airline alliance to offer online booking and ticketing to convention delegates. The new booking tool allows the convention organisers to direct their participants to a dedicated online booking and ticketing site for all air travel contracted under Star Alliance Conventions Plus.
Christopher Korenke, Vice President Commercial, Star Alliance said: “The Star Alliance Conventions Plus booking platform is an integral part of our strategy to further enlarge the scope of our online distribution channel. We are proud to be the first airline alliance to offer convention organisers a simplified and streamlined manner of displaying available air travel options through the web, with delegates being able to book directly from the site.”
Next Performance reinforces its management team to speed up its European Development
NextPerformance, an online marketing platform that specialises in real-time Dynamic (re)targeting, has recently appointed Germain Bos as Vice President of Sales for Western Europe, as it bolsters its sales teams in France, the UK, Italy and Spain.
Get your story loaded into ‘Nuggets’ Call Will Corry 01784 434 412 will@themarketingblog.co.uk

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